Urban Decay | Born To Run

Urban Decay cosmetics just launched Born To Run collection this season. This collection consists of an Eyeshadow palette, 3 Lipsticks, 3 Pencil liners and Urban Decay’s best-selling All Nighters setting spray. The collection carries a great range of shades from soft baby pinks to deep and bold shades along with different textures. The whole collection carries a very vacay inspiring packing that covers some beautiful shots from all over the world. The collection is designed for those whose on the run, and perfect to create endless beautiful looks.

Up first is the beautiful Born To Run Eyeshadow palette (C$59) that comes in 21 shades along with a full size mirror, that makes it easy to get a full glam look while you’re on the go. This eyeshadow palette is a complete eyeshadow palette with mix of warm and cool under tone shades to create neutral looks to most dramatic eye look. The palette contains nice neutral shades to very bright and jewel tone shades that brings that pop of color where ever you need. The formula of the eyeshadows are quite soft and pigmented and blends beautifully complementing each other. I also found the shimmery shades ae more pigmented and with minimal fall out. I have always been a true lover for Urban Decay’s eyeshadow formula and yet this one is definitely one of my all time favorite, it’s truly a beautiful palette. The packaging is sleek and beautiful, the around world collage is very inspiring on creating different looks by looking at different places.

First Row:

  • Breakaway – a warm ivory with shimmer texture
  • Starnded – a beautiful rose gold with tonal micro-shimmer
  • Blaze – a light metallic peach with pink shift
  • Weekender – light neutral beige in matte finish perfect to add warmth to the crease
  • Still Shot – a bright peach
  • Rife – brown nude matte with floating micro-shimmer
  • Good As Gone – a deep brown with iridescent micro-shimmer

  • Hell Ride – a deep fusia with matte finish
  • Baja – this is a burnt orange shade with matte texture
  • Accelerate – reddish copper with metallic finish
  • Guilt Trip – smoky purple with shimmer
  • Ignite – rose gold in metallic finish
  • Smog – a deep coppery bronze shade with shimmer texture
  • Wanderlust – is a forest green with gold micro shimmer

  • Wildheart – is a beautiful bright fuchsia shade
  • Punk – red brown with matte finish
  • Double Life – metallic rush
  • Jet – a true black with deep shimmery purple shift
  • Drift – charcoal satin with tonal micro sparkle
  • Radio – a beautiful deep emerald satin
  • Big Sky frosted green shimmer with iridescent with micro sparkles

I found the shimmery shades are more pigmented that those with matte finish. The lasting power is pretty good and you can wear them dry or wet for more pigmented finish. The fall out for the eyeshadows are minimal with amazing staying power especially with a good eyeshadow primer.

This collection also introduces three limited edition shades of Vice Lipsticks that complements the Born to Run eyeshadow palette. Each lipstick comes with totally different color scheme and with different texture. I have had used couple of shades from the Vice collection before including Backtalk and they have got some amazing texture and highly pigmented formula. The shades are quite beautiful and with a very adoring packaging.

  • 66 is a beautiful rich mauve nude
  • Marfa is a dark berry shade with micro shimmer
  • Ready? is a bright rose shade with sparkles

The collection also comes with 24/7 Glide On Eye Pencils in three fabulous shades that pairs beautifully with the Born To Run Eyeshadow Palette. These eyeshadow pencils creates neutral to very smoky and sultry eye looks. As an eye pencil lover I have tried many different color eye pencils and I must say this is one of the most amazing formulas out there. The texture of these eye pencils are cream and highly pigmented. It glides beautifully and with amazing lasting power. The formula is water-proof and smudge proof. I have always been a true lover for blue and green eyeliner and I found Over Drive really brings out the features of your eyes, it gives a nice pop of the color especially when applied on lower lashes,

  • Lucky – Dark metallic copper
  • Over Drive – Deep metallic green which is one of my favorite shades from the collection
  • Double Life – Reddish brown metallic

Last but not least UD’s All Nighter Long Lasting Makeup Setting Spray in mini is a light weight setting spray that keeps your makeup looking fresh up 16 hours. This setting spray gives a long-lasting power to your makeup look while it adds freshness to the finish makeup. It keeps your foundation, concealer, eyeshadow, blush and liner stay in place even in hot humid days or on those dry cold days when you need that extra boost. The All Nighter Setting Spray comes with a very cute packaging where it fits easily in your makeup bag while you’re on the go without feeling heavy while packing.

It’s probably one of the most interesting and exciting makeup collection this year. Quality, color and performance wise this is an amazing collection. I can’t skip any of the item from the collection. I feel like there’s some think for every one to pick. The eyeshadow palette is probably one of the most exciting item from the collection. I personally love the selection of shades and textures, it is a perfect on the go palette. The Born To Run collection is now available in store and online at Sephora.

Press samples courtesy of UD cosmetics. 


Charlotte Tilburry | Eyes To Mismrise

Charlotte Tilbury just launched two new shades to their Eyes To Mesmerise cream eyeshadow collection ($44.06 for 0.24 oz/7 mL). These are one of the products that becomes a must have once you try them on. They’re super creamy, easy to apply and blends beautifully while the pigment payoff is there. The collection came in a great range of shades and this time Charlotte is introducing:

  1. Star Gold is a beautiful bronzy gold shade with shimmers
  2. Rose Cold is a gorgeous rosy gold shade with shimmers

The formula is quite amazing, probably one of the best cream formulas out there. They’re weightless and carries a perfect amount of shimmers that’s perfect to wear every day while gives you that perfect night look on night events. These two new shades are quite beautiful and perfect for all skin tones. I received Star Gold to try out from the brand and I’m obsessed over this shade. It’s a shade that you can never go wrong. It doesn’t set between eyelid lines as well it doesn’t crease, although I have a very dry skin which makes it very ideal for cream shadows to stay nicer than those with oily skin but I found applying a light layer of matte eyeshadow or an eyeshadow primer helps the shadow to stay longer. It layers beautifully without any effort while it gives that full impact to your overall look.
For a day look – I have been applying a light layer of my favorite powder bronzer Hoola from Benefit cosmetics all over my eyes, followed by Star Gold all over my eye lid with my finger tip blending upward, while using a small flat brush I layer across my eyelid and under eye area for more dramatic look. The Eyes to Mesmerise collection comes in a glass pot packaging which makes it easy to dig into the product with your finger tip or with your choice of brush, it sealed nicely with chocolate brown cap with brands logo in rose gold so it doesn’t dry out fast.

At last pure love for me. I can’t get enough of theses cream shadows, as a neutral makeup lover I find this to be a perfect cream shadow with a really good pigment and sophisticated shimmer that keeps the balance. You can easily wear it alone or layer it for more pigment. You can sheer it out to wear it with full pigment, it stays input and looks fabulous. They’re on the pricey side but a little goes a long way and I haven’t noticed the formula to get drier at all for last couple of weeks. You can now shop the two new addition in Rose Gold and Star Gold online at CharlotteTilbury.com.
Press sample were provided by Charlotte Tilbury.

It Cosmetics | Superhero

It Cosmetics launched a brand new beauty range calling it Superhero a while back. This Superhero range consists of two products Superhero Elastic Stretch Volumizing Mascara and Superhero Liner. It Cosmetics becoming one of the brands that lately I’m getting obsessed with their products and this time they’ve nailed it with some game changing products especially for those who love dramatic and bold eyes. Both products are free of parabens and one of the best selling products from It Cosmetics.

First up is the Superhero Elastic Stretch Volumizing Mascara (C$32 for 0.03 0z/ 9 g) is a volume and lengthening mascara that not only adds a nice length and thickness to the lashes its ultra conditioning  coat supports the lashes for more stronger and thickest lashes you have ever dreamed. The formula is super light and comes in two different sizes. It is one of the most volumizing and lengthening mascara I have used, the color is true black and stays the same deep color once it dries. The brush is designed with Lash Changing Power Brush to grab the lashes easily and the applicator is clump free. Gives lashes a nice lift and separates lashes from each other for more fuller yet making sure no lashes are left behind. Its formulated with powerful lash lifting polymers, volumizing collagen and strengthening biotin which helps lashes stay stronger with each application.

Up next is the Superhero Liner (C$32 for ) is a waterproof liquid gel liner that comes in a very easy pen packing to create flawless line in a single swipe. It is designed with Heavenly Skin brush hair tip to create thin or thick lines with effortless application. The lasting power is amazing, it doesn’t smear or smudged while wear, it stays input even in hot humid days. It’s infused with lash enhancing including peptides collegen, biotin and keratin along with a triple black complex for a more saturated and true black liner. If you’re not a pro on creating that cat eye look, you’ll love this for its easy application properties. It layers beautifully to get a more bolder and more précised application. If you’re new to liquid liner, to master a look I would suggest to line the frame of the eye and very close to the lash line and you can layer the line by going thicker or just winged it out. You can go back and forth with this product till you feel comfortable or make both lines on the eyes look even.

The packing was well designed, it fits nicely to the hands to stay close to the lash line during application while the cap doesn’t roll over the counter when you’re in rush. It stays input and looking fresh all day long. The formula is waterproof put it doesn’t peel off like any other waterproof liners in the market.

Closer look at the swatches 

Only one coat of Superhero Elastic Stretch Volumizing Mascara & Superhero Liner

At the end I find the products to be one of the very classic eye products that works and lasts all day long. I would highly recommend to checkout these new Superhero launches from It Cosmetics. They’re true to their promises, the Superhero Mascara gives nice length and thickness to the lashes while the Superhero Liner stays fresh and gives eyes a nice definition without bleeding or smudging. Both products are travel friendly and fits into your bag easily. I have been loving it for the fact that they don’t flake nor smears. You can now find the Superhero products available in store and online at Sephora and ItCosmetics.ca.

Many thanks to the It Cosmetics team for sending the press samples for reviewing purposes.